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Byeol Kim 

Art Director, Web Designer

About

As a Web Designer and Art Director, I specialize in creating visually compelling digital experiences that bridge creativity with functionality. With a strong background in front-end development, user-centered design, and brand storytelling,
I lead the design process from concept to completion.
My expertise spans landing pages, national campaigns, email marketing, and social media graphics. Additionally, I have extensive experience in photoshoot directing, ensuring that the visual assets created align with the brand’s narrative and aesthetics. As an Art Director, I guide creative teams in bringing innovative ideas to life, ensuring that every project aligns with the brand's vision and engages the target audience with modern, impactful design across both digital and visual mediums.

My Work

Work

KISS NEW YORK : 
Beauty Brand Landing Page Design

Rebranded the KISS beauty brand to establish an innovative, modern, and clean image as a beauty brand. Built a website to support this, showcasing revamped packaging and identity through the overall rebranding project.

The New Natural Lashes :
Lash Brand Responsive Landing Page

A landing page to announce and promote the launch of a new lash brand. This project involved creating both mobile and desktop versions, ensuring compatibility across all devices with a responsive and creative layout, design, and directing the photoshoot.

Social Media Support :
Social Ads Related to the KISS Beauty Brand

Creating necessary graphics and overall layout design for social uploads that support campaigns or events run by each brand under KISS Beauty.

Engaging Landing Pages :
Showcasing Innovative Designs

A landing page supporting a new product launch, wireframe construction and layout for a landing page supporting a specific community with non-profit goals, a project directing the overall mood board and photoshoot.

Visual Storytelling :
Product Infographics & Premium Contents

Conceptualizing and designing infographics to convey information through graphics, as well as interactive content for product descriptions uploaded to online retailer pages.

More Works

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